Mostly Metrics founder CJ Gustafson explains why finance is more than numbers for early-stage startups and how it becomes a crucial foundation for sustainable growth.
Insights & expertise
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Metrics Matter: CAC and CAC Payback
Metrics like CAC payback and the LTV / CAC ratio help you understand how your startup acquires users and what their behaviour looks like in the longer term.
Over the last 5 years, Australia has been one of the most capital-efficient producers of unicorn tech companies in the world.
Industry trends & analysis
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Metrics Matter: Burn Multiple
The Burn Multiple assesses the efficiency of a startup's growth. It's an all-encompassing metric: actions across every function impact your burn multiple.
What are DAOs? How do DAOs work? If you're looking for a meaningful way to participate in communities of your interest, DAOs may be the solution for you.
Industry trends & analysis
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Sales funnel metrics you should be tracking in your SaaS startup
The sales funnel metrics that matter, including leads, conversion, velocity and CAC.
A free template for startup founders to use to get help from an advisor. Advisors are critical to a startup's success and provide crucial support to founders.